Mw'isi idahwema kwiruka inyuma ya virusi ikurikira, kuzamuka kwashokora ya Dubai yumyena Richfield Ibiryo byiba kumurongo.
Kuki shokora? Byoroshye: iyi shokora nziza cyane - izwiho kuvanga ibintu byiza hamwe nuburebure bwa cakao - bimaze kuba byiza muburasirazuba bwo hagati. Nibara ryinshi, ritinyutse, kandi akenshi ryinjizwamo uburyohe butangaje nka saffron, karamomu, na pisite. Uburyohe burahari, ubwiza ni bwiza-bwohejuru, kandi uburambe? Ntibazibagirana.
Noneho tekereza ko - gukonjesha.
Richfield, umuyobozi wisi yose muri bombo yumye, yateye indi shokora ya shokora. Hamwe n’imyaka irenga 20 yubuhanga bwo gukanika-gukonjesha, 60.000㎡ yumusaruro, hamwe nu murongo wa 18 wateye imbere wa Toyo Giken, Richfield nuwambere utanga isoko rikoresha neza tekinoloji yumisha kuri shokora ya shokora.
Igisubizo ni igikonjo, gihagaze neza, shokora ya shokora yoroheje igumana uburyohe bukomeye, imiterere yoroheje, hamwe nubuzima burebure budasanzwe - nta gukonjesha. Byakozwe neza kubaguzi ba kijyambere bifuza guswera neza, kuborohereza, hamwe nuburambe bwo gutinyuka.
Igituma Richfield irushaho kuba umwihariko nubushobozi bwayo murugo. Bitandukanye ninganda nyinshi, Richfield ntabwo ikonjesha-yumisha ibicuruzwa byabandi-itanga umusaruro wa bombo na shokora, itanga ubuziranenge nibitangwa. Uku guhuza guhagaritse, gufatanije nicyemezo cya BRC A hamwe nubufatanye nibirango nka Nestlé na Kraft, bivuze ko abaguzi bashobora kwiringira umutekano wibiribwa, gukora neza, nibiciro byapiganwa.
Waba uri umucuruzi ushakisha ikintu gikurikira kizwi cyane cya TikTok cyangwa ikirango ushaka bombo-label yihariye ya bombo nziza, shokora ya Dubai yumye-yumye ivuye muri Richfield ni ibiryo byiganjemo amasahani - na ecran.
Igihe cyo kohereza: Jun-23-2025